/Books/ Business & Money

all ebooks in category: Business & Money (4046)

Secrets of Power Persuasion for Salespeople
English | ISBN: 1564146421 | 2002 | 288 pages | EPUB | 2 MB

Covers essential topics such as: Playing the Persuasion Game; the 8 Magic Keys that Control Buyers; the 15 Ways to Make Buyers Believe You; and …

Secrets of Power Persuasion for Salespeople
English | ISBN: 1564146421 | 2002 | 288 pages | EPUB | 2 MB

Covers essential topics such as: Playing the Persuasion Game; the 8 Magic Keys that Control Buyers; the 15 Ways to Make Buyers Believe You; and …

Quasi Rational Economics
English | ISBN: 0871548461 | | 389 pages | PDF | 3 MB

Standard economics theory is built on the assumption that human beings act rationally in their own self interest. But if rationality is such a reliable …

Tomorrows Versus Yesterdays: Conversations in Defense of the Future
English | March 5th, 2020 | ISBN: 1838951121 | 210 pages | EPUB | 0.97 MB

The current crisis of democracy, the growing economic inequality between rich and poor, our narcissistic social media culture and the looming menace of AI all …

The Oxford Handbook of Diversity and Work
English | 2013 | ISBN: 0199736359, 0199388032 | 504 pages | PDF | 2,6 MB

As globalization permeates both consumer and labor markets, organizational workforces in the 21st century are comprised of greater diversity along a number of demographic dimensions. …

The Boss: Machiavelli on Managerial Leadership
English | 2000 | ISBN: 0944188192 | 144 pages | PDF | 1 MB

In 1513, Niccolo Machiavelli, veteran ambassador of the republic of Florence, wrote a treatise titled Il Principe (usually but loosely translated as The Prince) in …

Leisure Marketing: A Global Perspective
English | ISBN: 075065550X | 2005 | 416 pages | PDF | 6 MB

Divided into nine parts, Leisure Marketing: a global perspective guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, …

Handbook of Research on Decision-Making Techniques in Financial Marketing
IGI Global | English | 2020 | ISBN-10: 1799825590 | 646 pages | PDF | 13.23 MB

Hasan Dinçer (Istanbul Medipol University, Turkey) and Serhat Yüksel (İstanbul Medipol University, Turkey) Consumer needs and demands are constantly changing. Because of this, marketing science …

Project Management: It's All Bollocks!: The Complete Exposure of the World of, and the Value of, Project Management
Routledge | English | 2020 | ISBN-10: 036714090X | 139 pages | PDF | 2.61 MB

by Susie Palmer-Trew (Author), Peter Taylor (Author) Welcome to Project Management: It’s All Bollocks! where two people who vaguely know each other and barely like …

The Handbook of Persuasion and Social Marketing
English | ISBN: 1440804044 | 2014 | 1009 pages | PDF | 4,7 MB

Few realize that the methods behind the social marketing discipline are not new but are based on traditional sales techniques reengineered to advocate social responsibility. …